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A Legacy of Quality Since the 1960s

The original Umpqua Bait Company was founded in the 1960s. Over the years, the business has changed hands many times, but one thing remains the same: our commitment to providing top quality bait to the southern Oregon coast. We bridge the gap between archival tradition and modern reliability, ensuring that every angler, guide, and charter service has access to the very best ocean, river, and lake supplies.

Located at the heart of Winchester Bay, we continue to uphold the artisanal standards set decades ago, delivering fresh and frozen products with the rugged dependability that defined the working waterfronts of yesteryear.

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Commitment to Quality & Coastal Community

The original Umpqua Bait Company was founded in the 1960's. Today, we strive to provide top quality bait with a vast variety of brands for lake, river, ocean, and crabbing. Our mission is built on reliable delivery and exceptional customer service for the southern Oregon coast.

Operated by Josh & Alisha Hoile

With over 20 years in the fishing industry, Josh and Alisha bring deep respect for the ocean and the community. Whether you're looking for local tips or a reliable wholesale partner, we’re here to help you find the best spots and the right bait for every season.

Reliable Wholesale & Guide Accounts

Main Facility or Floating Dock Pickup

Fresh & Frozen Premium Bait Selection

Professional Coastal Delivery Service

Seasonal Live Crab & Fresh Seafood

Expert Local Angler Knowledge

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